About
Digital advertising specialist with 4+ years of experience in performance marketing. Strong expertise in TikTok Ads and proven success in driving GMV growth and ROI. Skilled in budget planning, cross-channel campaign optimization, and data-driven decision making.
Contact Information
supakan.psk@gmail.com
064-567-7294
9/188 Bangbuathong, Nonthaburi 11110
Quick Facts
Experience4+ Years
SpecializationTikTok Ads
LanguagesThai, English
LocationNonthaburi
Education
Faculty of Social Sciences
Srinakharinwirot University
Minor Subject: Guide
GPA: 2.85
2016 - 2020
English - Chinese Program
Triamudomsuksapattanakarn Nonthaburi School
GPA: 3.56
2013 - 2015
Experience
Senior Ads Specialist
Grand Cos Group PCL – Merrez'ca
June 2024 - Present
Key Responsibilities
- Planned and managed quarterly advertising budgets across TikTok and Facebook
- Allocated budget by campaign objectives and multiple brands to maximize efficiency
- Led TikTok Ads strategy using GMV MAX, TikTok One, and Market Scope
- Optimized campaigns to improve performance, maintain budget control, and achieve ROI goals
- Collaborated with creative and graphic design teams to deliver ad assets
Key Achievements
- Managed large-scale quarterly ad budgets across multiple brands and objectives
- Maintained ROAS above 15 across channels
- Achieved ROI ≥4 on TikTok GMV MAX campaigns
- Consistently drove online sales growth through performance marketing
Digital Marketing Officer
10X Plus Co., Ltd.
March 2021 - May 2024
Key Responsibilities
- Managed ad budgets and campaigns across Facebook, Google, TikTok, and LINE Ads
- Optimized campaign performance through continuous analysis and adjustments
- Coordinated with creative teams to produce ad materials aligned with campaign objectives
Key Achievements
- Improved ad efficiency and reduced cost per conversion while expanding reach
Sales Associate
METRO TOPWOOD COMPANY LIMITED
August 2020 - October 2020
Key Responsibilities
- Supported sales negotiations and customer relationship management
- Maintained strong customer retention through service and follow-up
Skills
Languages
Thai (Native)English (Moderate)
Frameworks
TikTok GMV MAXTikTok OneMarket Scope
Tools
Facebook Ads ManagerGoogle AdsLINE AdsTikTok Ads Manager
Marketing
Digital Ads ManagementBudget AllocationCampaign OptimizationROI/ROAS AnalysisCross-channel MarketingPerformance Marketing